Select Region Rural Capital AreaRural Capital Area + Travis County Career Profile Marketing Manager Education Bachelor's This is the typical education required for this occupation. Earnings $145,300 This is the median salary for this occupation. Marketing Managers plan, direct, or coordinate marketing policies and programs and identify potential customers with the goal of maximizing the firm's profits or market share. General Information Plan, direct, or coordinate marketing policies and programs, such as determining the demand for products and services offered by a firm and its competitors, and identify potential customers. Develop pricing strategies with the goal of maximizing the firms profits or share of the market while ensuring the firms customers are satisfied. Oversee product development or monitor trends that indicate the need for new products and services. Training Funds Available This is a Rural Capital Area Target Occupation.Training and education opportunities are available with eligible providers throughout the state. Please contact us for more details. Watch a brief video about this occupation. Watch Video Marketing Manager Occupational Outlook For the Rural Capital Area 166 Job Opportunities Over the next five years, an average of 166 openings per year are projected for Marketing Manager. +16.6% Employment Change Employment for Marketing Manager is forecasted to increase on par with the regional average by 16.6% between 2025 and 2030. $69.87 Earnings Potential The typical worker in this occupation is paid $69.87/hour. Entry level workers are paid $36.12, while experienced workers are paid $90.38. The median wage is significantly above the wage across all occupations. Local Employment Opportunities There are 1,480 Marketing Manager in the Rural Capital Area region. By 2030 this number could reach 1,725. Top Employing Industries, Locally The top industries employing Marketing Manager are Computer Systems Design and Related Services, Computer and Peripheral Equipment Manufacturing, and All Other Industries. Knowledge Areas The top most significant knowledge categories for Marketing Manager include Sales and Marketing, Administration and Management, and Customer and Personal Service. Educational Attainment Patterns The most common level of education for Marketing Manager is Bachelor's. 88% of people employed in these roles have some form of college degree. Sources: Headlight Data BLS Lightcast®
